George joined Elders Finance in July 2024 as a Finance Broker, working closely with ambitious working families and business owners to simplify the lending process and provide clear, accessible financial advice. His mission is to make the complex simple, empowering clients with the knowledge they need to succeed.
George treats every client with the same level of care and attention typically reserved for high-net-worth individuals. He offers a prompt, reliable lending service, including a concierge-style approach that connects clients with a trusted network of complementary professionals.
Most of George’s clients are in their early 30s to late 40s, busy building careers, raising families, and planning for future wealth. He understands the importance of this life stage and invests his time in helping clients lay the financial foundations for long-term success.
Offering a complete range of services, George believes that truly understanding each client’s needs, goals, and personal circumstances is key to delivering tailored advice.
His expertise covers:
- SMSF lending
- first home buyers
- commercial finance
- asset finance
- residential and investment lending.
Throughout the process, George ensures transparency and trust, by clearly communicating what advice is being provided, and just as importantly, what is not.